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Emirates SkyCargo ready for Air Cargo Europe
Photo: Emirates SkyCargo
In the run up to Air Cargo Europe, the world’s leading trade fair for airfreight and logistics taking place in Munich on 9-12 May, Emirates SkyCargo has launched a new advertising campaign. The drive showcases how “the world works better with Emirates SkyCargo” and focuses on six fields that SkyCargo specialises in – namely pharmaceuticals, flowers, fruit, pets, horses and valuables.
In a “departure from functional USP-focused advertising messages often seen in the cargo industry, our new campaign uses everyday scenarios to showcase the tangible impact that our logistics expertise has on the lives of people around the world,” the company said. The 60-second advert documents moments in a person’s life – for example holding a bouquet of flowers on their wedding day, receiving life-saving healthcare and buying fresh produce. (cj)
https://www.youtube.com/watch?v=q8OVuXzT8A8