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Automatic notification of sales opportunities
Photo: Rotate
Air Canada Cargo has contracted Rotate to implement the ‘sales cockpit’ programme as part of its global digitalisation strategy. It is a web-based software that continually scans the airline’s data to automatically identify specific opportunities with customers.
Integrating the sales cockpit with its existing systems allows Air Canada Cargo to automatically open sales opportunities in its CRM and better monitor agreements to track performance against customer expectations.
This integration ensures that sales teams have timely and relevant information to improve discussions and serve customers more effectively. By automating the identification and management of sales opportunities, the sales cockpit helps ensure that no opportunity is missed, and that customer interactions are more informed and responsive. (cj)